Fitness Challenges to Crush the Summer Lull

During the summer, gyms and fitness studios usually experience a decline in traffic. This can be due to the fading motivation to workout as part of New Year's resolutions or clients going on vacation and choosing to enjoy outdoor activities instead. However, declining interest in the gym or studio during the summer months does not have to be inevitable. 

Now's the time to ramp up your customer retention and engagement efforts to keep your clients moving and grooving, whether at the gym or on the go. Health and fitness challenges are one way to keep them active and pushing towards their fitness goals!  

We've put together a list of wellness challenges to keep your clients busy and in tip-top shape. Here are some challenges that we suggest implementing for your gym or studio community.  

• Motivate clients to incorporate daily walks into their routine, as it can improve sleep and increase energy levels. 
• Strengthening the core is essential to improve balance and stability. Challenge your clients to increase their plank time gradually each week for better results 
• Health and wellness is more than physical activity. Encourage your clients to unplug from technology an hour before bed for better sleep quality. 

Download our fitness challenge checklist to keep your clients’ momentum going.