6 Signs It's Time for a Website Makeover

Your company's website is often how potential customers interact with your business for the first time. With that in mind, you want visitors to immediately get a sense of your brand from the website design. Your web design is an important part of your marketing. Your site should include a clear CTA, or call-to-action, that guides website visitors to book their first appointment with you or purchase an intro offer.

The best web design incorporates a great customer experience, booking functionality, SEO best practices (for more on this, check out our SEO checklists for salons, fitness studios, and integrative health businesses), and sleek web design that leaves no doubt what your business is all about. Plus, it should be user-friendly for those on mobile devices. At the end of the day, your site should serve your business goals and help your customers, be they new or returning, have a positive experience with your brand.

Sometimes it's hard to tell if your current website is still making the marketing impact you need it to. If you're not sure if functionality on your site is still top-notch for your customers, check out our infographic below. We've pulled together the six signs it's time for a new website or redesign.

Ready for more? See how you can make marketing a breeze and make it easier than ever for your customers to book classes and appointments with the right business management software.