Business Plan Template for Yoga Studio Owners

When opening a new yoga studio, you'll need a solid business plan to outline your financials, facility and retail needs, marketing, and more. 


This comprehensive PDF guides you through the essential parts of your yoga studio business plan and even includes budgeting tables to assist with your financials. 

After you’ve read the guide on How to Create a Business Plan for Your Future Yoga Studio, download this template to create your own yoga studio business plan, including:

• An executive summary, including the mission and vision of your yoga studio, your service offerings, your ideal target market, as well as an analysis of the current market and your competition.

• Organization and management, including how you (or a member of your team) will manage your business, your hiring needs, staff payroll and incentives (i.e., will staff be paid differently for in-person and online training?), software requirements, credit card processing, and more.

• Pricing and retention, including how you'll price your classes how you plan to retain clients at your yoga studio.
  Marketing and sales, including how you plan to keep your brand and experience consistent and how you'll launch and promote your business with social media.

• Equipment and retail, including the various equipment you'll need as well as any retail products you plan to sell.
  Financial projections, including start-up costs (equipment, retail inventory, legal and licensing fees, etc.), ongoing costs (rent, instructor payroll, insurance, music, marketing, etc.), and how you plan to fund your yoga studio.

• Key performance indicators (KPIs) and future vision, including how you'll measure business success and plan to in the years to come